Social Media And Google Ad Expert (Remote)

Social Media And Google Ad Expert | websmart it solutions | India

websmart IT Solutions is seeking a talented and experienced Social Media and Google Ads Expert to join our dynamic team. The ideal candidate will have a strong understanding of marketing strategies and the ability to promote services and products effectively through both social media and Google Ads. This role is designed for someone passionate about digital marketing, data-driven strategies, and the latest trends in performance marketing.

Key Responsibilities:

• PPC Ads: Manage Google Ads campaigns to drive targeted traffic and achieve measurable results. Experience with Search Ads, Display Ads, Video Ads, and Shopping Ads is essential.
• Campaign Strategy: Develop and implement Google Ads campaigns that align with business goals. Optimize ads through A/B testing, bid management, and conversion tracking.
• Social Media Advertising: Oversee paid campaigns on platforms such as Facebook Ads, Instagram, LinkedIn, and Google Ads. Stay up-to-date with trends and strategies to enhance ad performance.
• Social Media Management: Lead the strategy, content creation, and community management for all social media channels to build brand presence and engage the target audience.
• Lead Generation: Drive lead generation through content marketing, email marketing, and inbound/outbound marketing tactics.
• Analytics & Reporting: Track and measure campaign performance using tools like Google Analytics and social media insights. Provide regular reports and actionable insights to senior management.

Skills & Qualifications:

• Proven Experience: At least 1 year of hands-on experience in managing Google Ads campaigns (Search, Video, Display, and Shopping Ads) and social media advertising campaigns.
• Platform Expertise: Familiarity with Facebook Ads, Instagram, LinkedIn, and other social media platforms.
• Analytical Skills: Proficient in Google Analytics and other reporting/analytics tools. Ability to analyze campaign data and provide insights to optimize performance.
• Creative & Strategic Mindset: Strong ability to think creatively while executing data-driven campaigns.
• A/B Testing & Conversion Tracking: Experience with A/B testing, bid management, quality score improvement, and conversion tracking to optimize campaigns.
• Lead Generation: Experience in driving leads through paid and organic strategies.
• Communication & Reporting: Excellent communication skills, with the ability to create clear, concise reports and insights.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 – ₹30,000.00 per month

Benefits:

• Work from home

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus

Education:

• Bachelor’s (Preferred)

Experience:

• Social media marketing: 1 year (Preferred)
• total work: 1 year (Preferred)

License/Certification:

• Digital marketing (Preferred)

Work Location: Remote

Tagged as: remote, remote job, virtual, Virtual Job, virtual position, Work at Home, work from home