Social Media And Influencer Coordinator (Remote)

Marketing
Salary: $55,000.00/yr - $65,000.00/yr per Year
Job Type: Full time
Experience: Senior Level

Sheridan French

Social Media And Influencer Coordinator (Remote)

Social Media And Influencer Coordinator | Sheridan French |United States

Social Media & Influencer Coordinator

CREATE JOY. That is our motto at Sheridan French.In a world of fashion that is serious and exclusive, Sheridan French is...

Social Media And Influencer Coordinator | Sheridan French | United States

Social Media & Influencer Coordinator

CREATE JOY. That is our motto at Sheridan French. In a world of fashion that is serious and exclusive, Sheridan French is undeniably fun. We stand out by promoting confidence, a positive outlook on life and bringing the JOY to getting dressed. Our pieces are designed to be as vibrant and beautiful as our customers who wear them.

Sheridan herself is an inspiring, fun leader who lives the essence of her brand as a mother of six, championing women everywhere. She finds joy in the everyday while celebrating color and exuding her own zest for life. “I want every woman to feel as extraordinary and joyful wearing my designs as I have been in creating them, ready to take on the world no matter what their day may bring.” Wearing Sheridan French means putting a smile on your face and creating joyful moments, every day — because being happy is always in style.

About the Job

Sheridan French is looking for a Social Media & Influencer Coordinator to manage the day-to-day of our organic social media channels, as well as identify and nurture relationships with on-brand content creators. This role contributes to the strategy and content development for all Sheridan French’s social media accounts in order to cultivate community via compelling copy, creative assets, and an engaged social media presence. This role is also responsible for identifying and outreaching influencers to create a dynamic network of brand advocates. This is an exciting opportunity to flex your creativity and make a meaningful impact on a growing lifestyle brand. As part of a small, passionate team, you’ll bring fresh ideas to life and help shape the brand’s voice and community. Sheridan French values collaboration, innovation, and personal growth, offering an environment where your contributions are recognized and celebrated.

Key Responsibilities

  • Develop and maintain the Sheridan French social media posting calendar, including launches and promos as well as relevant pop culture moments, with the ability to identify and contribute to current trends in a timely manner.
  • Curate and schedule content for all brand social media accounts with the goal of increasing reach and engagement, strengthening the Sheridan French brand, and growing our followers.
  • Respond to comments and direct messages in a timely manner on organic platforms and paid social posts to ensure our community feels heard and remains engaged.
  • Stay up-to-date with the social media landscape to identify trends to partake in while remaining on-brand, as well as stay aware of best practices and new opportunities within the space.
  • Consistently gather inspiration for new and engaging content ideas and series, working independently and/or with the photography team to create content.
  • Identify and reach out to new influencers that embody the Sheridan French ethos and aesthetic, and maintain relationships with existing content creators to cultivate an active creator community for the brand.
  • Contribute to comprehensive weekly and monthly analytics reports, showcasing important KPIs and using results to inform future plans.
  • Work closely with other departments to align on all messages, visuals, and influencer content, ensuring their seamless integration across each channel.
  • Assist with compiling user-generated content for potential use across other platforms.

Knowledge, Skills, And Abilities

  • Thorough understanding of the social media landscape, with an interest in trends as they relate to marketing
  • Creative thinking with the ability to identify opportunities on social and how social ideas work across platforms
  • A skilled eye for visual aesthetics to ensure all platforms look their best
  • Thorough understanding of what makes social media copy compelling and the ability to spot opportunities for adjustment or editing
  • Highly organized and self-sufficient, with the ability to prioritize tasks in order to complete daily tasks and simultaneous projects
  • Ability to present information in a cohesive and concise manner, both internally and to external partners
  • Has a completionist attitude with a results-oriented mindset and commitment to delivering high-quality outcomes
  • Adaptable and optimistic amidst changes in the ever-changing world of social media and the retail landscape

How To Apply

If you’re passionate about cultivating community for brands, we’d love to hear from you! Interested candidates should submit their resume and a cover letter telling us why you want to work with us. Sheridan French is an equal opportunity employer and values diversity in the workplace.

Requirements

  • At least 3+ years of social media experience managing platforms for a business or organization
  • Experience with social media management tools such as Sprout, Hootsuite, Later, or a comparable platform
  • Experience running influencer management for a business or organization
  • Some graphic design and video editing knowledge required to create social-focused content via programs like Canva, CapCut or Adobe editing software
  • Excellent writing skills
  • High attention to detail

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