Social Media Manager (Remote)

About Us:

At EasySearch AI, we specialize in transforming the eCommerce experience through cutting-edge artificial intelligence solutions. Our advanced search and recommendation technologies help online retailers optimize their customer journey, increase conversions, and enhance customer satisfaction. Join us to revolutionize the future of eCommerce with AI.

Job Overview:

We are seeking an experienced and driven Marketing Manager to lead and execute our marketing strategies. You will play a pivotal role in driving growth, brand awareness, and customer acquisition for EasySearch AI, with a focus on promoting our AI solutions to eCommerce businesses. The ideal candidate is a tech-savvy marketer with a passion for AI, a deep understanding of eCommerce, and the ability to create compelling marketing campaigns that deliver results.

Key Responsibilities:

1. Marketing Strategy & Planning:

• Develop and implement a comprehensive marketing strategy to drive brand awareness and generate leads for our AI-powered eCommerce solutions.
• Identify target market segments and create tailored campaigns to reach eCommerce brands and retailers.
• Stay updated on industry trends, competitors, and emerging technologies to continuously refine marketing strategies.

1. Campaign Development & Management:

• Lead the creation and execution of multichannel marketing campaigns (digital, social media, email, content, SEO/SEM, paid ads) to promote EasySearch AI’s products.
• Collaborate with the product and sales teams to develop compelling value propositions and messaging.
• Measure and report on the effectiveness of marketing campaigns using key performance metrics.

1. Content Creation & Branding:

• Develop and oversee high-quality marketing content, including blogs, case studies, whitepapers, infographics, and social media posts.
• Ensure brand consistency across all channels and touchpoints.
• Build thought leadership by positioning EasySearch AI as an expert in AI-driven solutions for eCommerce.

1. Lead Generation & Customer Acquisition:

• Implement lead generation strategies to attract and engage potential clients in the eCommerce sector.
• Work closely with the sales team to ensure marketing efforts support the sales funnel and pipeline growth.
• Optimize marketing campaigns to drive customer acquisition and retention.

1. Partnerships & Events:

• Identify and develop partnerships with industry influencers, eCommerce platforms, and AI thought leaders.
• Organize and participate in relevant events, webinars, and conferences to promote EasySearch AI’s products and expertise.

1. Data Analysis & Reporting:

• Analyze market trends, customer behavior, and campaign performance to continuously improve marketing initiatives.
• Prepare regular reports on key marketing metrics and KPIs to inform business decisions.