Social Media Specialist (Remote)

Social Media Specialist

About the Job

As a Social Media Specialist, you will be responsible for managing and enhancing our brand’s online presence across various social media platforms. You will play a pivotal role in driving engagement, growing our community, and ensuring that our brand message is consistently delivered to our target audience. Your efforts will directly contribute to brand awareness, customer acquisition, and overall digital marketing success.

Responsibilities

– Develop and implement social media strategies across platforms including but not limited to Twitter (X), Discord, Telegram and Medium to align with marketing goals.

– Create, curate, and manage engaging content on the aforementioned channels on a daily basis, ensuring it is consistent with our brand’s voice and resonates with our target audience.

– Monitor, track, and report on social media performance using analytics tools, providing insights and recommendations for improvement.

– Collaborate with the marketing team to integrate social media campaigns with broader marketing strategies and campaigns.

– Engage with our online community, responding to comments, messages, and inquiries promptly to foster a positive and interactive environment.

– Stay informed on industry trends, algorithm changes, and new social media tools to optimize our strategies and stay ahead of the competition.

– Work closely with content creators, designers, and other stakeholders to ensure cohesive brand messaging and visual consistency.

– Plan and execute paid social media campaigns, including budget management and performance tracking.

Qualifications

– Minimum of 2-3 years of proven experience in social media management and strategy development.

– Strong understanding of social media platforms, their algorithms, and best practices.

– Excellent written and verbal communication skills in English, with the ability to create compelling and on-brand content.

– Experience in analyzing social media metrics and deriving actionable insights to improve performance.

– Ability to multitask, prioritize, and thrive in a fast-paced, dynamic environment.

– Strong sense of online culture and trends, with the ability to intuitively understand what resonates with online communities.

– Knowledge of Web3, gaming, or tech industry trends.

Task

– Apply with your resume and portfolio of the social media channels that you have handled in the past

– Along with your application, please also write and submit an original article (max. 400 words) on your insights and thoughts about the CARV Protocol and how it could benefit users to own, share, and earn from their data. Please also include your views on this:

– How does CARV bring benefits to users through CARV Protocol?

– What would be the future prospects that CARV would bring?

– CARV and Binance Web3 Wallet Airdrop Campaign https://binance-airdrop.carv.io/ as the first step to join CARV in the data empowerment movement

– Please prepare a brief content strategy and weekly editorial plan for CARV to be discussed later during the interview