SHI International Corp.
Sr Product Marketing Manager (Remote)
Sr Product Marketing Manager | SHI International Corp. | UnitedStates
You are a visionary storyteller bringing products and solutions benefitsand capabilities to life. You have a strong ‘can do’ attitude coupledwith an entrepreneurial drive and inquisitive desire to always improve whatyou see. As a Senior Product Marketing Manager, you will work with product...
Sr Product Marketing Manager | SHI International Corp. | United States
You are a visionary storyteller bringing products and solutions benefits and capabilities to life. You have a strong ‘can do’ attitude coupled with an entrepreneurial drive and inquisitive desire to always improve what you see. As a Senior Product Marketing Manager, you will work with product owners and growth marketing teams to define and deliver Product Marketing support for existing and new SHI- developed cloud solutions and services. This role will focus on creating differentiated messaging, clear value proposition and supporting a good understanding of the solution capabilities with target audiences.
The role will involve working with a range of stakeholders from across SHI. The Senior Product Marketing Manager will work in a collaborative team environment that includes functional leadership, subject-matter experts, sales teams, writers, designers, and analyst relations. From this collaboration, they will be able to contribute to the design of effective, high-quality material. The right person will be able to give and accept constructive criticism/feedback with the constant goal of promoting the SHI brand.
About Us:
Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next. But the heartbeat of SHI is our employees – all 6,000 of them. If you join our team, you’ll enjoy:
- Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.
- Continuous professional growth and leadership opportunities.
- Health, wellness, and financial benefits to offer peace of mind to you and your family.
- World-class facilities and the technology you need to thrive – in our offices or yours.
Responsibilities:
Included, but are not limited to:
-
Supporting increased awareness and adoption of SHI-developed cloud services and solutions, both internally and externally. This is achieved using a wide variety of marketing channels including (but not limited to):
- Website Solutions and Services pages
- Blogs
- Product & customer testimonial videos
- Sales collaterals (Pitch decks, and datasheets, solutions briefs)
- Press announcements
- Events & webinars
- Social media
- RFP content
- Developing differentiated messaging and positioning that will guide marketing campaigns and accelerate sales efforts.
- Creating content, with direct responsibility for messaging and articulating the value proposition across multiple media formats and channels.
- Collaborating with peers across the marketing organization, including resources to assist with additional copy writing, digital marketing support, events management, and project management support.
- Managing the production of product marketing activities and assets.
- Maintaining brand integrity across all initiatives and communications.
- Collaborating with internal business leaders and Subject Matter Experts (SMEs) to create targeted content for various buying personas and buying stages of the SHI customer journey.
- Supporting Demand Generation and Sales Enablement teams with market knowledge and targeted content.
- Supporting Voice of the Customer activities and working with product teams to ensure continual development of SHI services and solutions.
Qualifications:
- 7+ years’ product marketing experience in the technology industry
- Completed bachelor’s degree
- Experience of one or more of the following cloud platform domains: Microsoft Azure, AWS, Google Cloud Platform, Hybrid Cloud, Cloud-Based AI Services, Managed Services etc.
- Experience in content creation and collaboration with creative design teams
- Excellent copywriting ability
Required Skills:
- Outstanding verbal and written communication skills
- Strong project management and organization skills
- Ability to create compelling and exciting messages that help SHI differentiate from our competitors
- Ability to generate content and collaborate on graphic design
- Ability to contribute to the design of effective, high-quality visuals
- Ability to understand the audience and adapt communications accordingly
- Ability to work effectively within all levels of an organization, both internally and externally
- Excellent follow-up skills with limited management engagement
- Ability to take ownership of assigned workload/projects and follow through to completion
- Time management skills
- Ability to manage a high-volume role and multi-task several projects at once
- Proficiency in the entire Microsoft Office Suite
Unique Requirements:
- Position may require up to 25% travel
Additional Information:
- The estimated annual pay range for this position is $90,000 – $130,000 which includes a base salary and bonus. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.
- Equal Employment Opportunity – M/F/Disability/Protected Veteran Status
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