Web Content Marketing And Partnerships Manager (Remote)

Location: Remote

Type: Full-Time

Responsibilities:

● Develop and implement a comprehensive content marketing strategy that aligns with the

company’s goals and enhances visibility across digital platforms.

● Create high-quality, engaging content for a variety of platforms including social media,

blogs, videos, and press releases.

● Identify, vet, and establish relationships with leading marketing agencies, PR firms,

influencers, and media outlets worldwide.

● Negotiate contracts and manage ongoing partnerships to secure favorable terms and

high-quality service delivery.

● Coordinate content creation and marketing strategies with external and internal partners,

ensuring coherence and alignment with our brand’s message.

● Oversee and coordinate all marketing campaigns, ensuring that efforts from social media,

content creation, PR, and influencer partnerships are integrated and aligned with the

brand’s messaging.

● Manage external partnerships for SEO and SEM to optimize content visibility and search

rankings effectively.

● Analyze content performance and engagement metrics to refine strategies and improve

content effectiveness.

● Develop key performance indicators (KPIs) to measure the effectiveness of marketing

campaigns and partnerships.

● Regularly review and adjust the list of marketing service providers, including initiating

partnerships, conducting performance reviews, and terminating underperforming

relationships to ensure alignment with company goals and KPIs.

● Lead the recruitment, training, and management of a social media/digital marketing team

as the company scales.

Objectives:

● Ensure the company has access to global top-tier marketing services and content

distribution channels.● Drive the creation of innovative and engaging content that captivates target audiences

and strengthens brand presence.

● Establish and refine a set of KPIs that accurately reflect the success of marketing

strategies and partnerships.

● Maintain a dynamic list of top-tier marketing services and content distribution channels,

optimizing for performance and strategic fit.

Work Environment:

● This is a remote position, requiring several days of in-person meetings each quarter for

strategy alignment and team building.

● The role demands flexibility to accommodate different time zones and the ability to work

on weekends when necessary.

Qualifications:

● Bachelor’s degree in Marketing, Communications, Journalism, or a related field.

● Proven experience in content marketing, particularly within the tech or blockchain

industry.

● Strong portfolio of published or produced content across various platforms.

● Excellent negotiation skills and experience managing contracts and partnerships.

● Deep understanding of digital marketing, viral trends, and meme culture.

● Ability to work independently in a remote setting while maintaining close contact with

global teams.

Preferred Skills:

● Expertise in viral/meme coin marketing with a demonstrated ability to leverage trends for

substantial market impact.

● Creativity in adapting meme culture to engage diverse audiences effectively.

● Experience working in multicultural environments and across various geographic

locations.

● Proven leadership skills with the ability to build and manage a high-performing social

media/digital marketing team.