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Karen
United States Of America
English
United States Of America
Bachelor's degree
Willamette University
Politics
Acceptance, Accountability, Adaptability, Attention to Detail, Balance, Calmness, Capability, Challenge, Respect, Self Motivation, Teamwork, Transparency, Trustworthy, Work/Life Balance
Baking, Baseball, Board/tabletop games, Eating out, Listening to music, Piano, Skateboarding, Spending time with family/kids, Traveling
I have a wide range of experience, but the skills gained in each role work together to make me a well rounded candidate for any project manager, content manager, or web producer role. However, my passion is project management, working on small to large projects from beginning to end. In my spare time I have been flexing my writing muscles by writing reviews for a website dedicated to family travel.
Content Management Systems (CMS) - Continuity Management, Customer Relationship Management (CRM), HTML, Project Management, Writing
Project Management
5 - 7 Years of experience
Marketing/Social Media
7 - 10 Years of experience
Full-Time
Yes!
Digital Automation Specialist | February 2017 to Present
Healthy Paws Pet Insurance & Foundation | Bellevue, WA
- Specified email and landing page projects with the marketing team and executed those projects on web and email platforms.
- Reported campaign KPIs and drove campaign improvements to optimize those KPIs.
- Collaborated on projects with content, design, and leadership teams to ensure regulatory compliance across email, web, customer center, and partner portal channels.
- Created and updated web pages in Visual Studio.
- Tested staged content for cross-browser functionality, visual consistency with design, correct hyperlinks, and correct copy. Deployed to production via Jenkins.
Sr. Web Producer | January 2016 to February 2017
Web Producer | December 2013 to December 2015
Paula’s Choice Skincare | Seattle, WA
- Developed eCommerce web landing pages for product specifics and knowledge articles.
- Oversaw and executed day-to-day site content updates, including new product pages and search engine optimization.
- Ensured content compliance with branding guidelines.
- Developed and tested all promotions by comparing order level and line item promotion codes to eliminate stacking of promotions.
- Leveraged Optimizely to run AB tests to optimize usability.
- Oversaw the work of our digital optimization partner, Clearhead. Provided feedback, coordinated internal and partner deliverables, and provided sign off on all Clearhead web asset deliverables.
- Partnered with IT on new initiatives by providing requirements, implementation, and testing.
- Increased online sales by creating and delivering marketing emails using Bronto.
Jr. Web Developer | November 2012 to December 2013
Metia Group | Kirkland, WA
- Created and updated bespoke web pages using HTML and CSS.
- Utilized Ektron, Microsoft CRM, Umbraco, and a custom CMS to update templated web pages.
Project Manager | March 2012 to November 2012
Metia Group | Kirkland, WA
- Served as liaison between the client, account manager, and development team by communicating status, delivery estimates, and architecture of back-end solutions.
- Aligned expectations between stakeholders, clients, and end users to improve the product.
- Managed project budgets, forecasting, and all aspects of digital marketing projects and campaigns.
- Managed developer task workflow with Microsoft Team Foundation Server (TFS).
- Oversaw quality assurance by delegating bug fixes to developers and tracking fixes through deployment.
- Managed workload for two developers and one direct report.
Content Manager | October 2010 to March 2012
Metia Group | Kirkland, WA
- Over two years, we launched a marketing site for Microsoft Dynamics CRM with 3000 pages in 40 languages.
- Developed the HTML and CSS for launch and maintained it thereafter.
- Maintained the two-year project launch schedule and delegated work to two temporary workers.
Account Manager | October 2007 to October 2010
Metia Group | Kirkland, WA
- Created project estimates and Statements of Work.
- Sourced writing and editorial talent. Delegated content creation on behalf of clients.
- Managed image asset creation with designers and web and content creation with developers.
- Completed customer interviews with clients to source product testimonials.
- Managed work requests from subsidiaries from around the world using Microsoft SharePoint.
- Tracked our customers, the products they use, their problems, and problem resolutions via an Evidence and Reference Management (ERM) system.
- Directed global marketing programs for Microsoft Windows Server 2008 and Microsoft Windows Server 2008 R2.
- Delegated work to and managed one direct report.
Experience
