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I do visual design, UI/UX, creative strategy, and art direction — I like to keep busy. Currently I'm an independent contractor based in Copenhagen where I'm also part of the consultancy Heywork that provides business design and concept development in the hospitality space.
Prior to Copenhagen, I worked as a creative lead on the product side at an experience design company in San Francisco. There I had the opportunity to work with the new digital businesses team of BBVA to concept, design and deliver new products and brands for the FinTech space.
I’ve spent my career solving problems and creating distinctive communications for global brands like Adobe, Yahoo!, LG, Levis, HP and Nike. I’ve worked on my own, at small independent shops, at major international agencies, and consulted at places like IDEO, Publicis, Ogilvy, Wieden & Kennedy, Goodby, and Geometry Global. During this time I’ve worked across product, digital, print, brand identity, design, direct mail and social.
I love crafting creative solutions to business and communications problems and working across channels — simplifying the complex and making beautiful things that work.
My mind is always hungry. I feed it with design, technology and travel.
Creative Consultant, Lotus Child, LLC, 1/14-present
Concept development, visual design, UI/UX, creative strategy and branding for companies and agencies.
CLIENTS: Sutter Health, Prospect Sierra, CreativePro.com, IDEO, SS&C, Kirby Lee Architects, G2 Insurance, 500 Startups
Creative Lead, Spring Studio, San Francisco , 1/17-1/18
Worked with the New Digital Business team division of BBVA to develop and design new products and websites for the FinTech space. Solving problems, selling ideas, providing UI/UX, design thinking, visual design and branding.
Co-Founder/Creative Director, Arson, Oakland , 1/14-1/17
Created all work, grew business organically and brought on new clients to create diversified roster. Managed vendors and freelancers. New biz development, branding, UI/UX, visual design. Light janitorial duties.
CLIENTS: Advent, Group Delphi, Courageousgirls.org, Counsyl, Clover Health, Lovely, Matrix Partners, Linc, Bishop O’Dowd, Prospect Sierra, Oakland Animal Services, MoneyFit, Gigwalk, PayPal, SanDisk
Executive Creative Director, Geometry, San Francisco , 3/11-7/13
Rebuilt creative team, raised level of work, won new business and became the most-awarded office in the U.S. network. Digital, CRM, creative strategy, direct and multi-channel campaign development.
CLIENTS: Adobe, Cunard Cruise Lines, Reliant Energy, Flexjet, SPCA
AWARDS: Greater San Francisco ADDY’s: Gold, Silver; Creativity International Awards; Effie Award; Reggie Award: Super Reggie, Gold, Silver; One Show Merit Award; Clios: Short-listed; Cannes: Short-listed
Associate Creative Director, Various, San Francisco , 7/04-2/11
Worked across all media with focus on digital. Visual design, UI/UX, prototype creation, multi-channel campaign development, branding. Managed teams and led new business pitches.
CLIENTS: Ogilvy,Publicis Modem, Goodby Silverstein & Partners, Mortar, Gyro, Questus, Suzuki Motorcycles, Capital One, Intel, Taco Bell, Microsoft, Robbins Brothers, Facebook, Yahoo!, Sony, Isilon, St, Mary’s Hospital, Janus, eBay, Saturn, Hewlett-Packard
AWARDS: Creativity International Awards, Silver ADDY Award
Associate Creative Director, Publicis Dialog, San Francisco, 3/01-6/04
Lead and won Geyser Peak, Shanti, Whirlpool and Intel pitches. Concept development and creation for B2B and B2C clients. Managed and mentored junior staff. Provided comedic relief when appropriate.
CLIENTS: Geyser Peak Winery, Shanti, Whirlpool, Microsoft, Intel, Hewlett-Packard, Xerox, Inktomi
AWARDS: Silver ADDY Award; One Show Merit Award; Gold National ADDY; Creativity Annual; East Bay ADDY’s Best of Division-Gold
Senior Art Director , Various, San Francisco, 8/99-3/01
Campaign development, concepting, art direction and design for traditional advertising and digital.
CLIENTS: Sena Rieder, Gardner Geary Cole, TradingMeat.com, MegaPath Networks, MyReceivables.com, C&H Sugar,California Cafe, Napa Valley Grill, More.com, Delta Dental, Diamond of California
Art Director Freelance, Various. Portland, 1/96-7/99
Concept development, branding and graphic design for print, point-of-sale, and packaging. Art directed and designed ads, commercial props, merchandising and more. Oversaw photo-shoots and produced art for multiple projects under tight deadlines. Managed jobs and freelancers.
CLIENTS: Plazm Media, Grady Britton Advertising, Wieden & Kennedy, Nike, K2, MTV, Boardwild Labtec, OPB, Oregon Teachers Credit Union
TOOLS
Sketch InVision Adobe XD | Illustrator Photoshop InDesign | KeyNote Google Slides PowerPoint |
CATEGORY EXPERIENCE
Tech Software FinTech Healthcare | Apparel Wine & Spirits Restaurants Automotive | Education Entertainment Nonprofits Startups |
SKILLS
Concept Development UI/UX Creative Direction Creative Strategy Creative Leadership | Brand Strategy Product Design Visual Design Mobile Design Design Thinking | Idea Generation Art Direction Direct Marketing Interactive Marketing |
