Senior Copywriter (Remote)

Position Overview:

We are seeking an experienced and highly skilled Senior Copywriter to join the Earthside Farms marketing team. The ideal candidate will craft engaging, on-brand copy that resonates with Earthside Farms’ audience. You’ll work across multiple channels, including but not limited to website, blogs, email marketing, social media, ads, and campaigns. The ideal candidate is a strategic thinker, a wordsmith with a knack for storytelling, and someone who thrives in a fast-paced environment.

You’ll play a key role in shaping how Earthside Farms communicates with customers, retailers, and partners, ensuring a consistent and compelling brand message.

Key Responsibilities:

• Develop clear, engaging, and original copy for various marketing channels, including:
• Blog and research articles
• Website content (product pages, landing pages)
• E-Commerce page content
• Email campaigns and newsletters
• Social media captions, ads, and campaigns
• Paid ad copy (Google, Meta, etc.)
• Product packaging, sell sheets, and other collateral
• Create compelling product descriptions that highlight the unique value of Earthside Farms’ snacks (indulgent, better-for-you, and delicious).
• Collaborate with the internal stakeholders to develop campaign messaging and ensure alignment across visuals, ads, and storytelling.
• Work closely with the design and creative team to bring content to life and ensure copy enhances visuals.
• Proofread, edit, and refine all copy to ensure accuracy, clarity, and consistency with the Earthside Farms brand voice.
• Optimize content for SEO where applicable, ensuring it ranks well while maintaining a natural tone.
• Stay updated on food and health trends, understanding the preferences of Earthside Farms’ health-conscious audience.
• Analyze content performance (open rates, engagement, etc.) and provide recommendations for improvement.

Qualifications:

• 3–5+ years of professional copywriting experience, preferably in the food, wellness, or CPG industries.
• Strong portfolio showcasing a range of copywriting work (website, blogs, ads, email, social, product descriptions, etc.).
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Proven ability to write for different formats and audiences while maintaining a consistent brand voice.
• Experience crafting SEO-friendly content and an understanding of keyword optimization.
• Ability to think strategically, understand marketing goals, and translate them into compelling copy.

About Earthside Farms:

Earthside Farms is a fast-growing snacks brand committed to delivering high-quality, health-conscious products to our customers. We are making significant strides in the big-box retail space and expanding our online presence. Our team is dedicated to creating innovative and delicious snack options while fostering a strong and engaged community.

If you are passionate about copywriting and want to make an impact in the snacks industry, we would love to hear from you. Join our dynamic team and help us grow Earthside Farms into a household name.

To Apply:

Please send your resume, a cover letter highlighting your relevant copywriting experience, and your portfolio showcasing your work to recruiting@earthsidefarms.com.

Earthside Farms is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.