Email Marketer (Remote)

Email Marketer

Registrar Corp’s mission is to promote consumer health and safety by providing over 30,000 food, cosmetic, medical device, and drug companies in 190+ countries with US FDA compliance software and services. We are growing fast and seeking talented and dedicated professionals to join our team!

Registrar Corp is seeking a talented and experienced Email Marketer to join our growing marketing team. As an Email Marketer, you will play a crucial role in driving engagement, retention, and conversion through strategic email campaigns. We are looking for someone who is strategic, data-driven, and analytical, capable of leveraging data insights to optimize campaign performance and drive measurable results. You will have the opportunity to leverage your creativity and analytical skills to develop and execute effective email marketing strategies that resonate with our target audience and drive measurable results.

If you’re excited about making a meaningful impact in promoting consumer health and safety through innovative marketing initiatives, we encourage you to apply and be part of our mission-driven team.

Responsibilities:

• Develop and implement comprehensive email marketing strategies to achieve company objectives, including increasing subscriber engagement, driving website traffic, and maximizing revenue.
• Create compelling email content, including newsletters, promotional emails, and automated drip campaigns, that aligns with brand messaging and resonates with our audience.
• Manage end-to-end email campaign execution, including campaign setup, segmentation, scheduling, testing, deployment, and performance tracking.
• Continuously analyze campaign performance metrics, such as open rates, click-through rates, conversion rates, and revenue generated, to optimize campaign effectiveness and ROI.
• Conduct A/B tests to optimize email elements, such as subject lines, CTAs, and content, to improve engagement and conversion rates.
• Segment email lists based on demographics, behavior, and other criteria to ensure targeted messaging and personalized communication.
• Stay up-to-date with industry best practices, trends, and technologies in email marketing, and incorporate innovative approaches to enhance campaign performance.
• Collaborate cross-functionally with marketing, design, and content teams to ensure email campaigns are aligned with overall marketing initiatives and brand standards.
• Monitor email deliverability and compliance with anti-spam regulations, such as CAN-SPAM and GDPR, to maintain a positive sender reputation and ensure inbox placement.

Requirements:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 3-5+ years of experience in developing and executing email marketing campaigns, preferably in a B2B or e-commerce environment
• Proficiency in email marketing platforms and marketing automation tools, preferably HubSpot.
• Excellent written and verbal communication skills, with the ability to craft engaging and persuasive direct email copy.
• Strong analytical skills and experience with email marketing analytics and reporting tools (e.g., Google Analytics, Adobe Analytics).
• Detail-oriented with strong organizational and project management skills, able to manage multiple priorities and deadlines effectively.
• Creative thinker with a passion for experimenting with new ideas and tactics to drive results.

Perks and Benefits:

• Paid time-off and holiday pay
• Medical, Dental, Vision, 401(k) with company match
• Fun, collaborative work environment
• $60K – $70K salary target

Registrar Corp currently supports the long-term work of team members in the following US states: Alabama, Arizona, Colorado, Connecticut, Florida, Georgia, Illinois, Iowa, Kansas, Maryland, Michigan, Minnesota, Missouri, Mississippi, Nebraska, New Jersey, New York, New Mexico, North Carolina, Ohio, Pennsylvania, Puerto Rico, South Carolina, Tennessee, Texas, Utah, Virginia, and West Virginia.

Registrar Corp is not affiliated with the U.S. FDA.