Product Marketing Manager (Remote)

Marketing
Salary: Competitive Salary
Job Type: Full time
Experience: Senior Level

Worth AI

Product Marketing Manager (Remote)

Product Marketing Manager | Worth AI | UnitedStates

As a Product Marketing Manager at Worth AI, you will play a vital rolein driving the success of our cutting-edge AI software solutions. Worth AIis a forward-thinking company on a mission to revolutionize decision-makingin businesses through the power of AI. Our commitment to equity,inclusivity, and diversity of thought sets us apart, and we’relooking for a talented individual to join our team and help us make a...

is a forward-thinking company on a mission to revolutionize decision-makingin businesses through the power of AI. Our commitment to equity,inclusivity, and diversity of thought sets us apart, and we’relooking for a talented individual to join our team and help us make ameaningful impact.In this role, you will work closely with our product development andsales teams to develop and execute marketing strategies that drive adoptionand revenue growth. You will be responsible for crafting compellingmessaging and positioning for our AI products, understanding customerneeds, and translating them into effective go-to-market strategies.At Worth AI, we believe in the value of diversity of thought andcollaboration. As a Product Marketing Manager, you will have theopportunity to work with a passionate team, share and learn from differentperspectives, and contribute to a culture of innovation and excellence.ResponsibilitiesDevelop product positioning and messaging that resonates with ourtarget audienceCollaborate with product managers to define product roadmap and pricingstrategiesConduct market research and competitor analysis to identify markettrends and opportunitiesCreate compelling marketing materials, including sales collateral, casestudies, and product guidesPlan and execute product launches and promotional campaignsCollaborate with the sales team to develop effective sales enablementtools and training materialsMonitor and analyze the performance of marketing campaigns and makerecommendations for improvementDevelop solution messaging and positioning informed by user research,market insights, and product understandingBuild relationships with industry analysts to ensure they understandour unique position in the marketplaceBecome a subject matter expert on our competitors and drive respectiveenablement through battle cardsUnderstand our customer journeys, quantitatively measure theeffectiveness of our marketing and sales programs in driving the outcomeswe want to see, and analyze customer data to identify new trends andemerging patternsCreate and deploying integrated marketing campaigns, including craftingstrategy, aligning internal and external teams, developing audiencesegments, messaging, and measuring resultsHealth Care Plan (Medical, Dental & Vision)Retirement Plan (401k, IRA)Life Insurance Unlimited Paid Time Off 9 paid Holidays Family Leave Work From HomeFree Food & Snacks (For those in Orlando, FL)Wellness ResourcesProven track record in product marketing within the computer softwareindustryStrong understanding of AI technology and its applications in thebusiness environmentExcellent written and verbal communication skillsAbility to think strategically and translate complex concepts intosimple and compelling messagesStrong analytical and problem-solving skillsExperience in market research and competitor analysisProficiency in marketing tools and platforms, such as CRM and analyticssoftware (eg. Hubspot)Prior experience in Data, Risk, Underwriting and/or Payments IndustryTagged as: remote, remote job, virtual, Virtual Job,virtual position, Work at Home, work from home
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