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Joe
I'm a writer, engineer, and technologist who specializes in translating intricate IT concepts into accessible narratives.
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Joe
United States Of America
English
United States Of America
Bachelor's degree
Old Dominion Univerrsity
Electrical Engineering
Attention to Detail, Character, Compassion, Curiosity, Empathy, Integrity, Leadership, Passion, Playfulness, Resourcefulness, Teamwork, Transparency, Value Creation, Vision, Work/Life Balance
Digital arts, Gaming (tabletop games and role-playing games), Martial arts, Reading, Scuba diving, Tai chi, Travel, Video gaming, Watching movies
Coaching, Communication, Consulting, Content management, Content Management Systems (CMS) - Continuity Management, Content marketing, Content strategy, Data Analysis, Digital Marketing, ECommerce, Editing, Email, Information Technology, Leadership, Online Marketing, Problem Solving, Project Management, Research, Technology, Writing
Writing/Editing
1 - 3 Years of experience
Marketing/Social Media
3 - 5 Years of experience
Full-Time, Part-Time, Contract
Yes!
Freelance - Principal Writer
(September 01, 2022 - Present)
  • Increased sales and customer engagement for eCommerce health and beauty business "Kisy Braid Creations" by delivering ongoing email marketing strategy and copywriting services.
  • Boosted conversion rates by over 50% for digital marketing agency "Creative Juicez" by providing engaging titles, copy, and CTAs for landing page projects.
  • Improved readership by over 200% for the newly launched Medium.com technology publication, "The Nerd Circus," by delivering high-quality, technology-themed long-form articles.
Flammable Toys - Technical Consultant
(May 31, 2019 - July 31, 2022)
  • Reduced customer complaints by over 60% for technical support of 125+ hosted website customer base by restructuring support procedures, incident reporting, and resource allocation.
  • Boosted online traffic and sales conversions for eCommerce clients by delivering SEO-optimized blog articles, lead capture content, and social media posts.
  • Increased lead generation by 200% for Las Vegas based interior design business by delivering a full website rebuild and website copywriting services.
Fresh Interactive - Front-end Software Engineer
(July 30, 2015 - July 30, 2019)
  • Led Front-end development on the rebuild of the flagship business website for a client operating a portfolio of 13 resorts accounting for over 1,400 accommodations.
  • Provided regular maintenance, updates, and technical support on custom-built Laravel-based CMS web applications for 5 large-scale client accounts.
  • Developed custom HTML email templating framework used to manage all agency client email marketing campaigns, reducing campaign delivery time by over 50% and increasing deliverability by more than 30%.
  • Served as the primary technical resource for creating custom GTM scripting and advanced event tracking code for large-scale client accounts that manage the development of large mixed-use, master-planned communities in Orange County, Los Angeles County, and San Francisco County.
Experience