About Zepp Health and AmazfitAt Zepp Health, innovation meets wellness to redefine what’spossible in health, fitness, and wellness through our groundbreakingAmazfit smartwatches and wearable technologies. Since our inception in2013, we’ve been at the forefront of merging cutting-edge science andtechnology to develop wearables that not only stand out for their style butalso their performance. Amazfit, our global consumer brand, is more thanjust a product line; it’s a commitment to empowering individuals toelevate their game, offering an array of devices from smartwatches toearbuds and fitness gear that seamlessly integrate into the fabric of dailylife.We’re on a mission to not just participate in the globalsmartwatch and wearables market but to lead it with innovation, quality,and a deep understanding of our users’ needs. This is where you comein. If you’ve honed your skills at dynamic companies or haveexperience working with lifestyle brands at marketing agencies, andyou’re passionate about leveraging marketing to tell compellingstories that resonate and inspire action, we want you.Role Summary:The Sr. Global Public Relations Manager will play a crucial role inshaping the narrative around Amazfit’s products and innovations. Byforging strong relationships with key media players, influencers, and techcommunities, you will help us articulate our mission to revolutionize thewearable technology space. Your efforts will amplify our voice, increasebrand awareness, and drive engagement with our target audiences.Key Responsibilities:Develop and implement strategic PR campaigns that align withAmazfit’s marketing objectives, highlighting our innovations in the techand wellness sectors.Craft compelling, engaging stories and pitches that resonate with mediaoutlets, bloggers, podcasters, and influencers, securing top-tiercoverage.Manage and expand our media relations network, including journalists,editors, and industry influencers, ensuring Amazfit is top-of-mind fortechnology and lifestyle segments.Coordinate product launch events, press conferences, and mediabriefings, from planning to execution, to maximize exposure and mediaattendance.Facilitate media training for Amazfit spokespeople, preparing them forinterviews and public appearances.Work closely with global marketing and product teams to maintain acohesive brand narrative across all external communications.Monitor, analyze, and report on PR campaign results, utilizing insightsto guide future strategies.Stay abreast of industry trends, competitor activities, and mediaopportunities to continually adapt and refine our PR approach.Qualifications:Bachelor’s Degree in Public Relations, Marketing, Communications,Journalism, or a related field.10+ years of experience in public relations or media relations,preferably within the technology or consumer electronics industry.Demonstrated success in securing media coverage in top-tier outlets,with established relationships in the tech media landscape globally (focuson EMEA and North America).Exceptional written and verbal communication skills, with the abilityto craft stories that engage and persuade.Experience organizing and managing press events, product launches, andmedia briefings.Proven ability to work collaboratively across departments and withinternational teams to create a unified brand voice.Strong organizational skills, capable of handling multiple projectssimultaneously while meeting deadlines.Passion for technology, wellness, and the wearable tech industry, witha keen understanding of the current trends and consumer preferences.What Amazfit Offers:A vibrant, innovative team that is passionate about making a differencein the tech and wellness spaces.The opportunity to work on groundbreaking products that are changingthe way people think about wearable technology.A collaborative, diverse work environment where creativity andinnovation are celebrated.Competitive salary, comprehensive benefits, and a commitment towork-life balance.Join Us:If you’re a strategic thinker with a passion fortechnology and storytelling, eager to make a significant impact in thewearable tech industry, we’d love to hear from you. Apply now to join ourteam and help us share the Amazfit story with the world.Benefits of Working At Zepp Health:Competitive salary, Vacation day, sick day and a remote-friendlycultureHealth insurance, Vision insurance, Dental insurance, lifeinsurance401K & MatchingYear-end Bonus payOther BenefitsZepp Health is an Equal Opportunity employer and welcomes everyoneto our team. If you need reasonable accommodation at any point in theapplication or interview process, please let us know. In your application,please feel free to note which pronouns you use (for example: she/her/hers,he/him/his, they/them/theirs, etc). Show more Show lessTagged as: remote, remote job, virtual, Virtual Job,virtual position, Work at Home, work from home